DIGITAL PHOTOGRAPHY AND IMAGING

May 17, 2023

DIGITAL PHOTOGRAPHY AND IMAGING - Week 6

WEEK 6 (17/5/2023)

Lecture: Poster Design

The principles of design are the rules a designer must follow to create an effective and attractive composition.

The fundamental principles of design are: Emphasis, Balance and Alignment, Contrast, Repetition, Proportion, Movement and White Space.

The 7 principles of poster design

The principles of design are the rules a designer must follow to create an effective and attractive composition.

1. Emphasis: the deliberate use of design elements to highlight and prioritise specific elements or messages. It creates a visual hierarchy and ensures that important information stands out, captivating the viewer's attention.

2. Balance and Alignment: Balance in poster design is the distribution of visual elements for a harmonious composition, while alignment is the proper arrangement of elements for a cohesive and organised design.

3. Contrast: Contrast creates space and difference between elements in your design. Your background needs to be significantly different from the colour of your elements so they work harmoniously together and are readable.

4. Repetition: Unifies and strengthens a design. Eg: Two strong typefaces or three strong colours.

5. Proportion: the visual size and weight of elements in a composition and how they relate to each other.

6. Movement: Creates the story or the narrative of your work.

7. White Space: The empty page around the elements in your composition. It gives a composition more room to breathe can upgrade it from mediocre to successful.

Tutorial

Photographic Basic

1. Exposure: Managing the amount of light that enters the camera through aperture, shutter speed, and ISO settings.

2. Aperture: The size of the lens opening through which light passes. It affects the depth of field, controlling how much of the image is in focus.

3. Shutter speed: Shutter speed determines the length of time the camera's sensor is exposed to light. It affects the motion blur in a photo, allowing you to freeze action or create long exposure effects.

4. ISO: Measures the sensitivity of the camera's image sensor to light. A low ISO setting is used in bright conditions, while a high ISO setting is used in low-light situations. Higher ISO settings can introduce more noise to the image.

5. Composition: Composition refers to how elements are arranged within the frame. Learning composition techniques such as the rule of thirds, leading lines, framing, and balance can help create visually appealing images.

6. Focusing: Understanding autofocus modes and manual focusing techniques is crucial for capturing sharp images.

7. White balance: Adjusts the colour temperature of an image to ensure accurate and natural-looking colours in different lighting conditions.

8. Lighting: Observe and utilise natural and artificial lighting can greatly enhance the quality of your photographs.

9. Depth of field: Selectively focus on a subject while blurring the background or keeping the entire scene in focus.

Project 1B - Part 2: Recolouring Black and White

We are required to turn a black and white photo into a coloured photo.

Before:

Figure 5.1 B&W Photo

Work-in-progress:

I used the brush tool to apply a beige tone to the skin and applied soft light effect to create a more natural look.

Figure 5.2 Add Colour to Face

Then I used the brush tool to apply a yellow tone to the woman's hair to create blonde hair for her.

Figure 5.3 Add Colour to Hair

I then used the brush tool to apply blue colour to the woman's eyes and red for her lips.

Figure 5.4 Add Colour to Eyes and Lips

I then used the brush tool to apply blue colour to the coat.

Figure 5.5 Add Colour to Coat

Lastly, I used the magic wand tool to select and mask the woman so I could apply the background colour.

Figure 5.6 Add Colour to Background

After:

Figure 5.7 Final Outcome

We are required to recolour a black and white photo at an advanced level.

Before:

We are required to turn a black and white photo into a coloured photo using .

Figure 5.8 B&W Photo

Work-in-progress:

I used the two photos that are provided by our lecturer as reference to be the skin colour and hair colour for the B&W photo.

Figure 5.9 Choose Skin and Hair Colour

Then I selected the face with quick selection tool and refine the selection in select and mask.

Figure 5.10 Select and Mask Face

I dragged and dropped the face layer mask to new solid layer to replace layer mask. I then used the eyedropper tool to apply the perfect skin colour for the B&W image, and selected SOFTLIGHT (BLENDING MODE) to make it look natural.

Figure 5.11 Add Colour to Face

I did the same process for the eyes, lips and teeth.

Figure 5.12 Add Colour to Eyes and Lips

Then I selected the hair with quick selection tool and refine the selection in select and mask.

Figure 5.13 Select and Mask Hair

I dragged and dropped the hair layer mask to new solid layer to replace layer mask, I then used the eyedropper tool to apply the perfect hair colour for the B&W image, and selected SOFTLIGHT (BLENDING MODE) to make it have a natural look.

Figure 5.14 Add Colour to Hair

I did the same process for the coat.

Figure 5.15 Add Colour to Coat

Also did the same process for the background colour.

Figure 5.16 Add Background Colour

After:

Figure 5.17 B&W Photo

Then we are required to select a black and white photo from the folder that our lecturer provided and recolour it. At last, I chose the late Queen Elizabeth's photo to recolour.

Before: